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|Steve Frame||Nov 14 2007, 02:24 PM|
BROADWAY CARES/EQUITY FIGHTS AIDS" BENEFIT TO BE HELD AT TOWN HALL IN NEW YORK CITY, MARCH 2, 2008
Monday, November 12, 2007 -- The curtain rises for a fourth consecutive year as the spotlight shines center stage on stars from ABC's "The View," "All My Children," "One Life to Live" and "General Hospital," who will all be singing and dancing on Broadway for one night only in support of Broadway Cares/Equity Fights AIDS. The announcement was made today during ABC's "Super Soap Weekend" at The Disney/ MGM Studios by Brian Frons, president, Daytime, Disney-ABC Television Group.
"The annual ABC Daytime Salutes Broadway Cares/Equity Fights Aids benefit was created as a way for us to give back to the community and support a great organization. This event also provides a unique outlet to extend our brand, while giving our loyal viewers the opportunity to see their favorite stars perform live on Broadway," said Mr. Frons.
The show will be held Sunday, March 2, 2008 at Town Hall in New York City at 7:30 p.m. Tickets and sponsorship opportunities are available by visiting www.broadwaycares.org. "ABC Daytime Salutes Broadway Cares/Equity Fights AIDS" is sponsored in part by ABC Daytime and The Walt Disney Company.
Audience members will once again have the opportunity to win a variety of prizes, including the chance to perform on stage with some of ABC Daytime's hottest stars. Talent participating will be announced at a later date.
"ABC Daytime Salutes Broadway Cares/Equity Fights AIDS" marks the fourth benefit BC/EFA has produced in conjunction with the network in support of the organization. To date, this annual benefit has raised over $750,000 for the organization.
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