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Jul 5 2008, 12:15 AM
^Right, Steve but it never used to be like this.

Soaps used to be awarded for more then just stunts. Good writing got awarded. Soaps got awarded for shocking reveals or big moments like reunions and such. Now, they seem to only increase when someone dies or when a plane crashes or whatever. Just look at Days in February. The week of buildup to the plane crash got nothing. It wasn't until the fallout week that it got a bump because the plane had crashed and someone died. The week after with Shawn's funeral the show dropped. In the past, fans would've at least stayed around for that and probably would've even tuned in a bit for the buildup.

Same goes for GH with their hostage crisis last year. I recall the early part and climax getting good numbers but I think the middle of it got poor numbers. People only watched the exciting parts. The ratings used to be steady throughout events like that but not anymore. It's only when something blows up that you get a number.

It's just messed up right now. Completely.

Thanks for posting the 4th of July numbers, Steve. Your right in that the last few years the show's drop has been at it's worse. I recall in the 90's it never dropped Wimbledon week. In fact, it usually had a decent number. It seems like in the 2000's this started. I think 2001 was the first time it did. Days got hit hard with preemptions due to tennis dealing with inclement weather so things got moved. Days got preempted on Monday or Tuesday so they only had two days instead of 3 during Wimbledon week. Then, the following Monday, they got preempted again so they did not return until Tuesday. The numbers that week still rebounded though, luckily enough. Still, that year seemed to be the beginning of bad Wimbledon weeks for Days but the last two years it's been the worse it ever was.
I think Days viewers are just getting numb to the big moments especially funerals because there is a good chance the dead ain't dead, so why bother to get invested in it?

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