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|Carolyn52||Aug 8 2008, 09:05 AM|
I'm sure that's a perception that many have but what's interesting about that is that DOOL had its best performance in years relative to its competition in the 6 months immediately preceding Feb. of this year....the period right after Passions left NBC's airwaves.
From its 2007 low in Sep. through Feb. '08, DOOL's total viewership grew at a rate of 6 times faster than soaps-as-a-whole. All Soaps grew 3.7% during that period, much of which was probably seasonal. DOOL's growth was 23.5%!
That trend stopped in its tracks in Feb. '08.
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