|Viewing Single Post From: Ratings for the Week of June 25-29, 2012|
|PhoenixRising05||Jul 9 2012, 11:09 AM|
So, losing viewers throughout a week isn't a trend? Your right, the networks don't care BUT it usually is a pre-cursor to a drop the week after if you lose viewers throughout the week. B&B saw a gain for this week but if it was already losing viewers as the week went, that's not a good sign. People already were tuning out.
I'm not trying to take anything away from B&B. I'm loving the show. They've had a strong first half of 2012 and I think the long-term trend, especially for the Fall, is good. The network should be happy. I'm not trying to diminish all that. I'm just trying to point out that once summer hits, the numbers for soaps get ugly regardless of how good they were doing before or how good they are doing now. A soap could have a huge explosion stunt and I highly doubt it would amount to much beyond maybe one good week at best. Once warm weather hits, people just don't want to be around a TV especially when it comes to soaps that air 5 days a week. Hell, you even see primetime shows struggle in spring with ratings.
As for OLTL last Fall, of course it went down. The two Todd story wrapped up in August. That story was the only reason OLTL saw the summer gains they saw.
|Ratings for the Week of June 25-29, 2012 · General Daytime News|