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Viewing Single Post From: Ratings for the Week of July 2-6, 2012
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Interesting ratings at this point in the summer. What the networks doesn't understand is without my grandparents & nanny watching soaps, this 21 year old college student wouldn't be a soap fan. Until the networks adapt to change with their core audience, and realizes that the young audience they are targeting comes from the older audience that they are disregarding in their pursuit of a younger audience, the ratings will continue to decline. You can't continue disrespect your core audience, and expect them to stick around.
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Ratings for the Week of July 2-6, 2012 · General Daytime News