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Viewing Single Post From: Ratings August 13-17: NBC Press Release
Cerulean
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Ellie
Aug 23 2012, 03:13 PM
'DAYS OF OUR LIVES' EQUALS EIGHT-MONTH HIGHS AMONG WOMEN 18-49 AND 18-34

August 23, 2012

MATCHING ITS TOP RATINGS SINCE NOVEMBER, ‘DAYS’ TIES FOR #4 FOR THE WEEK IN WOMEN 18-49 AND TIES FOR #2 IN WOMEN 18-34

UNIVERSAL CITY, Calif. – August 23, 2012 – “Days of our Lives” has returned from its two-week Olympic break to match the show’s highest women 18-49 and women 18-34 ratings in more than eight months.

For the week of August 13-17, "Days of our Lives" averaged a 0.9 rating, 6 share among women 18-49 and a 0.6 rating among women 18-34, to tie for #4 among network daytime series in the women 18-49 demographic and tie for #2 in the week’s women 18-34 race. The only network daytime series to top “Days’” 0.6 rating in women 18-34 last week was NBC’s “Today Show II,” which averaged a 0.7 from 9-10 p.m. ET

For the August 13-17 week, “Days” equaled the show’s highest women 18-49 and women 18-34 ratings since the week of November 21-25, 2011 (1.1 in women 18-49, 0.8 in women 18-34).

Season to date, "Days of our Lives" is tied for #6 in the women 18-49 category and tied for #1 in the women 18-34 demo.

Ratings reflect “live plus same day” data from Nielsen Media Research unless otherwise noted. Season-to-date figures are averages of “live plus seven day” data except for the two most recent weeks, which are “live plus same day.”
TFP.

This is astonishingly good news for Days, both that they managed to gain viewers after a two week furlough, and that NBC cared enough to issue a press release. :cheer:
Edited by Cerulean, Aug 24 2012, 07:50 AM.
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Ratings August 13-17: NBC Press Release · General Daytime News