|Viewing Single Post From: Latest Ratings - Week Aug 13 to 17|
|Cerulean||Aug 26 2012, 03:59 PM|
Total viewers were higher for the cliffhanger by about 130,000 viewers. The demos were down a tenth, but last fall's reboot had several advantages - five extremely popular returning vets, not airing after a two week hiatus (casual viewers can and do get out of the habit), and airing in the last week of September versus the middle of August (huge week for students returning to campus and vacationing). Overall, I would imagine NBC was thrilled with these numbers. The two-tenths decrease from Monday to Friday is smaller than usual, but I'm expecting a substantial drop off this week as well. A general audience member could quickly spot that Tomlin is back behind the wheel simply by the 180 in the story direction.
|Latest Ratings - Week Aug 13 to 17 · General Daytime News|