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Viewing Single Post From: Ratings for April 1-5, 2013
bomber
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I think it's fair enough to blame Fetch for the abysmal ratings. They have been on nearly non-stop, all promos have been predominantly about them and twitter feedback has been pretty damning. These are 3 key elements to attracting viewers. Other pairings and characters have either been backburned or reduced to propping Dannifer. Other soaps have achieved good ratings so there is no excuse. I'm pretty sure the 4/4 episode was the one with the ridiculous scene at the hospital. No wonder it only rated a 1.6. What should be worrying TIIC more is that, if feedback on this site and twitter is representative of the overall audience, a good percentage of those still watching are FF Fetch scenes. If they continue to be the "A" story for much longer then ratings will only go lower.
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Ratings for April 1-5, 2013 · General Daytime News