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Viewing Single Post From: Ratings week of May 20-24: NBC Press release
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May 31 2013, 04:35 PM
For the week versus the same week last year, "Days of our Lives" was up 14 percent in the women 18-34 race (200,000 vs. 175,000), up 32 percent in the women 18-49 demographic (634,000 vs. 480,000), up 34 percent in the women 25-54 race (788,000 vs. 590,000) and up 10 percent in total viewers (2.513 million vs. 2.294 million).
I don't think one could find a greater confirmation for the utter failure that were MarDar than these numbers.

So the show is now back up to Dena's exit numbers. Can they regain the 300,000 W18-49 she lost, or is that a bridge too far? In the extremely far fetched scenario that they could achieve it, it would put them at #1 in the demos because Y&R has bled it's demo from 1.3M to the 700-800,000 range in the same time period.
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Ratings week of May 20-24: NBC Press release · General Daytime News