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Viewing Single Post From: Ratings for the week of Jan. 20-24, 2014
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I do think these ratings are a combination of both a general increase & weather. These ratings are slightly inflated because of winter weather events, but the difference is that the baseline without that increase is what previously would include the weather. So, when before the ratings highs with weather factored in might be a 2.0, that's pretty much the starting point without the weather. (If that makes any sense). In any event, these numbers are still good news. IMO
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Ratings for the week of Jan. 20-24, 2014 · General Daytime News