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Ratings Report for the Week of November 14-18, 2016
Topic Started: Nov 27 2016, 06:10 AM (933 Views)
thepadange
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Ratings Report for the Week of November 14-18, 2016

NOTE: Please do not copy and paste the entire ratings. Thank you.

Numbers are based on Live+Same Day ratings

(Compared to Last Week/Compared to Last Year)

Total Viewers
1. Y&R 4,559,000 (+59,000/-335,000)
2. B&B 3,696,000 (-117,000/+178,000)
3. GH 2,716,000 (+94,000/+48,000)
4. DAYS 2,239,000 (-33,000/-448,000)

Households
1. Y&R 3.31/12 (+.07/-.15)
2. B&B 2.71/9 (-.03/+.18)
3. GH 2.01/7 (+.05/-.02)
4. DAYS 1.69/6 (-.02/-.31)

Women 18-49 Viewers
1. Y&R 565,000 (-8,000/-209,000)
2. GH 482,000 (+31,000/+27,000)
3. B&B 454,000 (-56,000/-78,000) <——— new low *
4. DAYS 374,000 (-28,000/-138,000)

* Previous low: 457,000 (September 5-9, 2016)

Women 18-49 Rating
1. Y&R 0.87/7 (-.02/-.34) <—— ties low (7th straight week) *
2. GH 0.75/6 (+.05/+.05)
3. B&B 0.7/6 (-.09/-.13) <——— ties low
4. DAYS 0.58/5 (-.04/-.22)

* Rounded to 0.9

Read more: Ratings: B&B Hits New Low in Women 18-49 Viewers http://www.soapoperanetwork.com/2016/11/ratings-bb-hits-new-low-women-18-49-viewers#ixzz4RCreH0Y0
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Bigboy


At least the drop wasn't a big one but the demos not looking good they need to get out of those 300,000 in women 18 to 49 they manage to do it last week for first time in ages now dropped back again.
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Hugo


Here's a look at the ratings over the past 6 years.

Overall, the show has kept most of its viewership but the key demo has almost been cut in half.

Posted Image
Total Viewers

Posted Image
Women 18-49
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thepadange
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The key demo situation is pretty scary for all the soaps. Y&R has huge losses too. This year only GH seems to have it more stable.
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Mitchapalooza
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^ My face watching DAYS

thepadange
Nov 28 2016, 05:52 AM
The key demo situation is pretty scary for all the soaps. Y&R has huge losses too. This year only GH seems to have it more stable.
The one thing DAYS has going for it is that its audience is way younger than say Y&R's or B&B's.

On average 10-12% of Y&R's viewers are women aged 18-49....whereas DAYS is usually around 16-18%. DAYS has traditionally always skewed younger and the majority of its audience has always been the youngest of all soaps.
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thepadange
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Mitchapalooza
Dec 1 2016, 11:06 AM
thepadange
Nov 28 2016, 05:52 AM
The key demo situation is pretty scary for all the soaps. Y&R has huge losses too. This year only GH seems to have it more stable.
The one thing DAYS has going for it is that its audience is way younger than say Y&R's or B&B's.

On average 10-12% of Y&R's viewers are women aged 18-49....whereas DAYS is usually around 16-18%. DAYS has traditionally always skewed younger and the majority of its audience has always been the youngest of all soaps.
True. CBS audience is in general older.
Days always did well in W18-34, too. Now, not so much. :(
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