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Latest Ratings: GL/ATWT Hits New Lows; All others show gains in various demos
Topic Started: Jul 3 2008, 03:39 PM (3,135 Views)
PhoenixRising05
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Well, I said last week I felt Days had to hit a 2.0 but considering everyone is tanking with them and they are now tied for 5th in HH with a pathetic 1.9 and are closed to beating OLTL and ending up in 4th in total viewers I don't think they had to this week.

These ratings stink. GL I think is gone within 6 months. It's just getting worse. AMC is tanking again. Y&R is stuck in a rut. OLTL is the best soap right now but it gets a 2.0. Just further drives home the point that quality means shit. The ratings are reflective of events and action now and nothing more. Go blow something up and watch the numbers rise. Seriously.

Days will have awful numbers next week, as usual, so I expect bad next week. Actually, alot of people seem to have taken off for vacations early this year (some on Wednesday) with the 4th on Friday so I think other soaps may do poorly too. We'll see.
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PhoenixRising05
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I can't blame the demo numbers on Corday. They are all Higley and they are atrocious. Even with the small rebound this week, they are horrible.
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PhoenixRising05
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Wow...laying it out like that makes it even more depressing. :(
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PhoenixRising05
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Well, primetime didn't seem to stop dropping until the past two years. I think alot of that has to do with the earlier shift to DST. Longer days means more outdoor activity, usually. Of course, there are more options to watch shows (online and such) so that has played a role as well.

I don't see it happening but the ratings system will either have to be judged differently or overhauled altogether. It never was an accurate barometer and now it definitely isn't and that is a problem when this system determines whether a show survives or not.
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PhoenixRising05
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FanODays
Jul 4 2008, 08:00 AM
PhoenixRising05
Jul 4 2008, 01:11 AM
Well, I said last week I felt Days had to hit a 2.0 but considering everyone is tanking with them and they are now tied for 5th in HH with a pathetic 1.9 and are closed to beating OLTL and ending up in 4th in total viewers I don't think they had to this week.

These ratings stink. GL I think is gone within 6 months. It's just getting worse. AMC is tanking again. Y&R is stuck in a rut. OLTL is the best soap right now but it gets a 2.0. Just further drives home the point that quality means shit. The ratings are reflective of events and action now and nothing more. Go blow something up and watch the numbers rise. Seriously.

Days will have awful numbers next week, as usual, so I expect bad next week. Actually, alot of people seem to have taken off for vacations early this year (some on Wednesday) with the 4th on Friday so I think other soaps may do poorly too. We'll see.
Days seems to always have their excuses lined up........holidays, pre-emptions, weather, fans not being supportive. They are pros at placing blame everywhere except where it belongs, on themselves. Yes, times are changing and all soaps are struggling but I still believe that if the shows are good, people will find a way to watch. Hell, I remember a few years ago before I got soapnet when the show was pre-empted and aired in the middle of the night and I made a point to be sure my tape was set. Now I can download the show, watch it numerous times on cable, and I don't really care because there isn't much worth watching.
It's actually not an excuse. Days's ratings the week of the 4th of July have stunk the past few years. Over the 3 days they are on, they seem to have terrible dailies and that is because the Days audience has skewed younger and that is the group of people that does alot of traveling and doesn't stay home over the 4th. Add to that the fact that Days isn't on Thursday and Friday and they end up seeing usually around a 1.4-1.5 for the week. That is what I'm expecting, unless the 4th being on Friday is a factor. If that is the case, maybe Days may not end up so bad off for the short week but we'll see.

I'm not saying the show is to blame. All I am saying is that Wimbledon week is a screwy week ratings-wise for them. The show is to blame for the last few weeks of piss-poor ratings without a doubt.

I should add though I don't think good writing will do a damn thing. Sure as hell ain't for OLTL. Unless that good writing comes with events and action, you will be lucky to even hold onto a decent number in the ratings now.
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PhoenixRising05
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Isn't it though? :laugh:

Outside of the crappy demos, Days is doing alright in HH. Others have dropped far worse. Days is at a 1.9, which is pathetic. However, when you consider most of this year they were around a 2.0-2.1, it's really not too big of a drop off HH-wise.
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PhoenixRising05
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^Right, Steve but it never used to be like this.

Soaps used to be awarded for more then just stunts. Good writing got awarded. Soaps got awarded for shocking reveals or big moments like reunions and such. Now, they seem to only increase when someone dies or when a plane crashes or whatever. Just look at Days in February. The week of buildup to the plane crash got nothing. It wasn't until the fallout week that it got a bump because the plane had crashed and someone died. The week after with Shawn's funeral the show dropped. In the past, fans would've at least stayed around for that and probably would've even tuned in a bit for the buildup.

Same goes for GH with their hostage crisis last year. I recall the early part and climax getting good numbers but I think the middle of it got poor numbers. People only watched the exciting parts. The ratings used to be steady throughout events like that but not anymore. It's only when something blows up that you get a number.

It's just messed up right now. Completely.

Thanks for posting the 4th of July numbers, Steve. Your right in that the last few years the show's drop has been at it's worse. I recall in the 90's it never dropped Wimbledon week. In fact, it usually had a decent number. It seems like in the 2000's this started. I think 2001 was the first time it did. Days got hit hard with preemptions due to tennis dealing with inclement weather so things got moved. Days got preempted on Monday or Tuesday so they only had two days instead of 3 during Wimbledon week. Then, the following Monday, they got preempted again so they did not return until Tuesday. The numbers that week still rebounded though, luckily enough. Still, that year seemed to be the beginning of bad Wimbledon weeks for Days but the last two years it's been the worse it ever was.
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