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SOD: The future is now
Topic Started: Jan 17 2015, 06:51 PM (3,820 Views)
talbab1994
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There's a really interesting article about what people in the daytime drama arena see happening in 2015. Here's some summaries of their beliefs for the upcoming year:

Ken Corday: "I think we're going to really set the bar at a high level and impress our buyer and hopefully withing the next year, get a pickup for another two years"....

Shellly Altman (Former head writer of Y & R): Believes that we need escapist entertainment. She also believes that viewership will increase in 2015.

Michael Logan : Social issues will make a comeback.

Charles Pratt (Current head writer of Y & R): Only speaking for Y & R and saying that "myths will be broken" as well as hearts. He believes that as long as they are in the game," there's hope for a brighter tomorrow."

Jackie Zeman (Bobbie, GH): Feels that soaps would be wise to focus on core families. Basically the same stuff happens to each generation, marriage, pregnancy, divorce, cheating and it's not a bad thing. As long as people can relate to that story, people will continue to watch. She hopes that TPTB have learned this lesson of people really do want to see the vets on the show. They connect to the audience.

Karla Mosley (Maya of B & B): Believes that this line up of soaps is here for a while. She feels that people don't really have to divide loyalties of soaps because there's only 4 left. She feels that nighttime and internet soaps are good at keeping the genre fresh, new and exciting.

Jacob Young (Rick B & B): Agrees with his co-star.

Ron Carlivati: Believes that the industry has stabilized and he hopes that this will continue this year. He still believes that there's a need for them. His quote--- "onward and upward"



So, that being said, what's your thoughts? What do you hope for in 2015?
Edited by talbab1994, Jan 17 2015, 10:01 PM.
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Daysfanatic79
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Is there hope? Well the bleeding has stopped, and the soap world has stabilized to a large degree. We haven't seem a major cancellation since the ABC bloodbath that wiped out AMC and OLTL. At the time, we were all sure GH would be cancelled next, and Days was actually on an upswing and seemed like the stable soap.

So what now? That depends on the shows that remain. There isn't a lot of competition, so if they can write decent stories and use core characters viewers are invested in, you will see the core audience come together and ratings bump up a few tenths of a point. I don't think Days or GH can see a 3.0 again, but I think they can do much better than they are doing at the present.

Ken Corday thinks they can get another 2 year pick up and raise the bar higher....... Is he serious. I think Days can out perform GH if it has it's act together. Days, through the years, has had a very, very loyal cult following that could be keeping the show in the low to mid 2's right now. The problem is the show wants to forget it's history and appeal to new viewers. The problem: NEW VIEWERS RARELY EVEN COMTEMPLATE WATCHING SOAPS. That's the damn problem with that theory.

So if you want to go up in the ratings, common sense says your best bet is re-invigorating you viewership by making pissed off viewers more loyal again. Get the people who are still fans, but have turned apathetic about the show, interested about the show again. That would include writing for characters said fans want to see, not a bunch of newbies people care less about. Newbies are necessary for a soap in transition, but they need to be integrated into the canvas through established vets. The way Days is doing this, they will keep dropping and the bar will remain so low "The Buyer" will have remorse. NBC is not impressed right now...and they shouldn't be. Days is the soap in the most trouble right now. I'm mad at Corday and co.....but I doubt Days will get cancelled right now.

However, if the show goes down to a 1.7.....it will be cancelled. This show sucks worse than ever, so that's possible. If it keeps this up, it will drop and it will be the tragic story of the "soap year".

GH has a problem with an inflated cast. That is it's biggest problem, but I have a feeling that will be brought into line. Carlivati is not my all-time favorite writer, but he is does know how to "get" the show he helms. He can tailor his ideas and stories to whatever canvas he has to work with, and still give it his signature touch. Grant it, He's no Monty, Marland, Bill Bell, or JER, but he's better than hacks like Tomsell, Latham, Higley, and others... GH is not in trouble right now, and I don't see it getting into trouble. GH is here to stay. Can it go sky high in the ratings: Probably Not. However, if they can ramp it up some, and cut the cast.....the show may gain some focus and some ratings points.

Y&R and B&B are going to hang in there. How the new regime does at Y&R will determine how much it can build up. Y&R has never been the most buzzed about soap, but it is consistent. B&B is the same way in many aspects, and I think these two can last as long as they want to. It would take a calamity to cancel them.

As far as "escapist drama", no one is really writing it. I don't want to watch stories that are less entertaining than my own life. I do want to escape, but soaps now (even the once fun Days) want to bore me to tears and say they are relevant.

2015 looks like it will be much like the last 5 years. The soaps on the air will vacillate, and the shows that shake it up creatively will do the best. IF DAYS DOESN'T SHAKE IT UP, and they fall to a 1.7, Corday will be setting a high bar for the shows final episode. He needs to fire his writing team and half his cast, or this year will be remembered as the year Days hit 50, and got cancelled.
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granolagirl
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#SorryNotSorry

What were the ratings the last time Days was renewed?
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lysie


granolagirl
Jan 17 2015, 08:25 PM
What were the ratings the last time Days was renewed?
I was trying to copy/paste but it's not working. These are the total viewers from November sweeps up until the week the show was renewed. I didn't include the week it was announced because obviously they wouldn't have had those numbers yet.

2,572,000
2,845,000
2,622,000
2,724,000
2,680,000
2,669,000
2,435,000
2,748,000
3,021,000
2,991,000
2,639,000

Here are the same HH ratings
1.9
2.1
2
2.1
2
1.9
1.8
2
2.2
2.2
2

And here is the target demo from the same weeks
599,000
651,000
619,000
596,000
659,000
614,000
599,000
541,000
669,000
688,000
614,000

With the exception of the very last week included, every week was up over the previous year. Right now the show is performing pretty much like it has since April of last year. It's doing much better than it should be, but it's not doing anywhere near what it was doing when it was renewed.
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granolagirl
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#SorryNotSorry

^^Thanks -- it looks like it was definitely in better shape.

Beating a dead horse, but I don't know how they can go through ratings periods like this and not want to reduce the tape delay, so they have some way of dealing with the situation less than five months out.
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GHFan738


granolagirl
Jan 18 2015, 04:48 PM
^^Thanks -- it looks like it was definitely in better shape.

Beating a dead horse, but I don't know how they can go through ratings periods like this and not want to reduce the tape delay, so they have some way of dealing with the situation less than five months out.
I think they really believe it's temporary, as a result of EJ/Sami leaving and as soon as the audience gets use to the new characters everything will bounce back. That's why they are doing these instant startups for the story, so they can get into them quicker. Backgrounds that happened off screen and explained by flashbacks.

I think they don't get that people weren't happy before EJ/Sami left and that people need a build up to a character so that they have a reason to care about them. Even the ones that should have some connection to the current characters don't get a chance to develop that history. I don't care about any of the newbies. Haven't since Teresa showed up.

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lysie


GHFan738
Jan 18 2015, 05:29 PM
granolagirl
Jan 18 2015, 04:48 PM
^^Thanks -- it looks like it was definitely in better shape.

Beating a dead horse, but I don't know how they can go through ratings periods like this and not want to reduce the tape delay, so they have some way of dealing with the situation less than five months out.
I think they really believe it's temporary, as a result of EJ/Sami leaving and as soon as the audience gets use to the new characters everything will bounce back. That's why they are doing these instant startups for the story, so they can get into them quicker. Backgrounds that happened off screen and explained by flashbacks.

I think they don't get that people weren't happy before EJ/Sami left and that people need a build up to a character so that they have a reason to care about them. Even the ones that should have some connection to the current characters don't get a chance to develop that history. I don't care about any of the newbies. Haven't since Teresa showed up.

Idk if they think that or not. I'm not sure how they can reasonably (I know) arrive at that conclusion when the their numbers were lower in the summer with EJ and Sami present. If that's their claim, hopefully someone sees through it. It doesn't seem like they have anything coming up soon that's going to help, but I guess you never know.
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blueskies
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Corday's lucky they're at NBC. They could well get that pickup even with their current ratings. I mean, honestly I don't think even one of NBC's new primetime shows caught on in any meaningful way (could be wrong though).
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Daysfanatic79
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blueskies
Jan 18 2015, 05:45 PM
Corday's lucky they're at NBC. They could well get that pickup even with their current ratings. I mean, honestly I don't think even one of NBC's new primetime shows caught on in any meaningful way (could be wrong though).
Yep, every time it seems that NBC just might be breaking that prim time curse, they screw it up big time. "State Of Affairs", a show that I almost like, has really not done half as well in the ratings as projected. "Parks and Recreation" has had an uptick, but it's ending. They are moving "Blacklist" from Monday to Thursday to "reinvigorate" their once unbeatable Thursday juggernaut. That "Blacklist" move is RISKY!! "The Biggest Loser" is not doing as well as it use to, and even "the Voice" seems to be losing a little bit of steam.

STILL, if "Days" goes down to a 1.7 consistently it will be in trouble. I think that could quickly happen. "Days" is just unbearable. Simply unwatchable. I hope it does drop some more, because that is our best chance at getting a half way watchable show again.
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GHFan738


lysie
Jan 18 2015, 05:39 PM
GHFan738
Jan 18 2015, 05:29 PM
granolagirl
Jan 18 2015, 04:48 PM
^^Thanks -- it looks like it was definitely in better shape.

Beating a dead horse, but I don't know how they can go through ratings periods like this and not want to reduce the tape delay, so they have some way of dealing with the situation less than five months out.
I think they really believe it's temporary, as a result of EJ/Sami leaving and as soon as the audience gets use to the new characters everything will bounce back. That's why they are doing these instant startups for the story, so they can get into them quicker. Backgrounds that happened off screen and explained by flashbacks.

I think they don't get that people weren't happy before EJ/Sami left and that people need a build up to a character so that they have a reason to care about them. Even the ones that should have some connection to the current characters don't get a chance to develop that history. I don't care about any of the newbies. Haven't since Teresa showed up.

Idk if they think that or not. I'm not sure how they can reasonably (I know) arrive at that conclusion when the their numbers were lower in the summer with EJ and Sami present. If that's their claim, hopefully someone sees through it. It doesn't seem like they have anything coming up soon that's going to help, but I guess you never know.
I think Corday's statement about Days setting the bar in 2015, indicates that he's not seeing things clearly. I've even seen statements that they expected a drop from EJ/Sami's exit. Plus Corday said that people should give the newbies a chance. I truly believe that this is what he thinks will bring people back in. I just don't think he has a clue.
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Drew
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I'd like to see the American soaps grow up. Target adults, tell adult stories. Tell 2015 stories, not 1985 stories.

Social issues, yes. Romance, yes. Spies and police, no.
Edited by Drew, Jan 18 2015, 10:48 PM.
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KMan101
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Corday has no clue. He just needs to stop being interviewed for anything. Thanks for sharing that article but it was nothing but fluff.
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DrewHamilton
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Has Pratt's material started airing yet? I can't find anywhere that says when his material should start airing.
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KMan101
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I believe he was credited in Friday's episode or today's episode. Not sure and not 100%.
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Grandpa Hughes
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"Dedicated to the brotherhood of healing. "

KMan101
Jan 19 2015, 12:01 PM
I believe he was credited in Friday's episode or today's episode. Not sure and not 100%.
Yep. Friday he was credited as headwriter and EP.
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Renegade_Killerbee
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Apparently what's going to happen in 2015 is that a lot of cast members from the shows are going to lose their jobs.

At least if there's any truth to the news that came out this morning. Could be an interesting -- and shocking -- year!
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KMan101
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GH could stand to lose MANY people
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ShaneDOOLFan
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DOOL is very lucky to be on NBC, as they perform quite well for that network. Also, their budget is absolutely nothing compared to the other 3 soaps on air, so even if they keep their current numbers (though they are down from last year) I see no reason they wont be renewed.
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paul89


we need more of the old cast , i hope we see more Horton family member for the 50th , and i want to see Bo back ! by the 50th
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DesignatedShelley
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OTOH if DOOL were on a network that could give them a bigger budget, aspects of the show might improve, and possibly ratings. They might be able to afford a less insane taping schedule for one. Being an NBC soap breeds just its own survival strategy.
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